Shueisha y Shogakukan a la conquista del anime en Europa

28 08 2009

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Según Bodoï, los dos gigantes de la edición manga Shueisha y Shogakukan han adquirido las empresas Kaze y Anime Virtual, líderes de la distribución de anime en Europa. La noticia que salta hoy al ruedo confirma la estrategia de estas dos editoriales por hacerse con el control directo de la edición de manga en nuestro continente exportando su modelo sinérgico entre papel y dibujos animados.

Siguiendo las reflexiones de José Luís Córdoba vale la pena apuntalarlas con una afirmación de la última entrevista a Paul Levitz de DC:

But BookScan graphic novel numbers are down for the first half of the year.  That’s based on piece sales, so it may be more heavily impacted by manga.  What are your thoughts?

This is really driven by the manga.  You really have to split out the American graphic novel business from the manga business.  The manga business is in a much more radical transition from its moment of being a fad to its moment of being a business.

El manga es quién más se benefició del auge de los últimos años y quien más está sufriendo la crisis, no tanto el formato de novela gráfica. Bueno, aquí están los japos para arreglarlo.

Via: Bodoï





Entrevista a Paul Levitz de DC

26 08 2009

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The audience is getting wider so much faster. Everything that we had talked about last year that we were hoping for with Watchmen seems to have taken place. We’re seeing in the sales statistics a migratory pattern of new people coming in, trying things, sampling things in just astronomic numbers.(…)

When you had a very small section of graphic novels in the comic shop it was very easy for the proprietor to bet on anything that happened to be in the catalog. It doesn’t matter whether I know anything about the writer, or the artist, you got a good little blurb. When you go to a world in which the large publishers are sending you out a galley version of the graphic novel six months in advance, and are announcing on the back cover the five-step marketing program that they’re doing for it, it’s a lot harder for the little guy who’s launching it from home to do it.

Via: The Beat